LeadClaw is an autonomous AI sales-outreach service that runs B2B cold email on your behalf. Rather than selling software you operate, it positions itself as hiring an AI sales rep: the agent finds prospects, writes and sends individualized emails, and only pulls you in when someone replies with interest. It is aimed at B2B SaaS companies and small-to-mid-sized businesses that want a steady flow of qualified conversations without staffing a manual prospecting function.
Setup is described in three steps: you provide your website URL, the system scans it to build the assistant's voice and your ideal customer profile, and you receive a dedicated assistant email address (for example
[email protected]). From there the agent researches each prospect and writes hand-tailored emails with no templates, spintax, or generic placeholder greetings. LeadClaw handles domain authentication (SPF, DKIM, DMARC), sends real-time alerts when a prospect is interested, provides weekly performance reporting, and supports CSV/Google Sheets export. The dashboard surfaces metrics such as leads, emails sent, and replies.
It is a web app at app.leadclaw.io and requires an account. Pricing is subscription-based with a 7-day free trial (card required): a Pro tier around $89/month (or $890/year) with roughly 50 emails per day and 25 fresh leads daily, and an Ultra tier around $209/month (or $2,090/year) with about 150 emails per day and custom-domain sending. Plans can be cancelled directly from the account with no retention calls or minimum-term commitments.
What distinguishes LeadClaw is its done-for-you, agent-as-a-service framing: it emphasizes researched, non-templated emails and a hands-off model where your only routine action is responding to interested replies, while stressing CAN-SPAM and GDPR compliance.