WhyLeft

WhyLeft asks customers why they cancel, then organizes their replies into insights and recommendations to help teams identify what to fix next. It sends a plain-text exit interview from the company’s address, can ask one contextual AI follow-up, and provides tagging, churn analysis, and Wylo Copilot for querying interview history. The product is intended for businesses that want to understand customer churn and use that feedback to guide product and retention decisions. It also includes retention playbooks, cancellation capture, payment recovery, and integrations with Stripe, Polar, Lemon Squeezy, and Paddle, alongside API and CSV options.

WhyLeft asks customers why they cancel and turns their replies into information founders can use to understand churn and decide what to fix. It sends exit interviews, follows up with a contextual question, tags responses, and reads them across the customer history to produce recommendations with supporting quotes and MRR. Wylo Copilot lets users ask questions of their collected interviews in plain language, while retention playbooks support cancellation-to-win-back workflows. A user connects a billing provider, confirms the sender name and address, and describes their product so the AI has context. When a customer cancels, WhyLeft sends a plain-text question from the user's address. It can send one contextual follow-up, with a maximum of two interview emails. Replies are tagged and analyzed across the user's history; users can review recommendations and quotes or ask Wylo Copilot questions. Other cancellation data can enter through an API, webhook, manual entry, or CSV import. WhyLeft is for founders and teams that want to understand why customers cancel and use those reasons to guide product and retention decisions. The page emphasizes asking customers directly in a plain-text email rather than sending them to a survey, and analyzing replies together with revenue context. It supports several billing providers as well as API, webhook, manual, and CSV-based data entry.