What is the character limit on X (Twitter)?

280 weighted characters for a standard post. Links count 23 each, emoji and CJK characters count 2, most Latin characters count 1.

Do links count toward the Twitter character limit?

Yes, as 23 characters each, whatever their length, because X wraps every link in its t.co shortener. A domain typed without https://, such as example.com, counts 23 too.

How many characters is an emoji on X?

Two. A whole emoji sequence, such as a family or a skin-tone variant, counts as one emoji, so 2 in total.

What is the ideal meta description length?

Google has no limit and trims to fit the screen. Aim for about 155 to 160 characters on desktop and keep the key point in the first 120, which is roughly where mobile results cut.

How do I check my meta description length?

Paste it above. The meta description row measures its width in pixels against about 920 px, and the preview shows where a desktop result would cut it.

When does LinkedIn show “see more”?

LinkedIn does not publish it. Third-party measurements put the cut near 210 characters on desktop and 140 on mobile, so the counter shows what falls before about 210, labelled approximate.

How long can a Product Hunt tagline be?

60 characters. Product Hunt’s help pages give the description 260 characters, while its launch prep page says 500; 260 is the safe cap.

Why are App Store keywords counted in bytes?

Apple’s App Store Connect Help allows “up to 100 bytes”. ASCII letters take one byte each, but accented letters take two and CJK characters three, so a keyword list in another language fits fewer characters.

What are SaaSCity’s tagline and description limits?

A tagline of 10 to 100 characters and a description of 50 to 5,000, the limits SaaSCity’s submission API enforces. Product names run 3 to 60 characters.

Free tool

Character counter for launch copy

Paste a post, a tagline or a meta description and see it against 28 limits at once: X’s weighted count, meta tags by estimated pixel width, LinkedIn, Product Hunt, Show HN, Reddit, the App Store, Google Play and SaaSCity.

Updated October 27, 2026

Your text

Every limit below updates as you type.

Characters: 136
Words: 24
X weighted: 138 / 280
UTF-8 bytes: 141

Google result preview (estimate)

yoursite.com

Ledgerly sends invoices from your tracked hours and chases late payments for you. Free for up to three clients, €9 a month after that. 🚀

Your text as the title (cut near 600 px) and the description (cut near 920 px). Google may rewrite either.

Runs in your browser. Nothing you type is sent anywhere; the text is saved on this device only.

Show limits for

X · Post
138 / 280 weighted142 left
Links count 23. Emoji, CJK and most other scripts count 2. Source
X · Profile bio
136 / 160 characters24 left
Source
X · Display name
136 / 50 characters86 over
Source
Threads · Post
139 / 500 characters361 left
Meta counts each emoji as its UTF-8 bytes. Up to 5 links. Source
Bluesky · Post
136 / 300 graphemes164 left
Counted in graphemes (also capped at 3,000 bytes). The Bluesky app shortens long links before counting. Source
LinkedIn · Post
136 / 3,000 characters2,864 left
Before “see more” (about 210 characters, approximate): Ledgerly sends invoices from your tracked hours and chases late payments for you. Free for up to three clients, €9 a month after that. 🚀
About 210 characters show before “see more” on desktop, about 140 on mobile: an approximate third-party measure (AuthoredUp), not a LinkedIn rule. Source
LinkedIn · Headline
136 / 220 characters84 left
Source
LinkedIn · About
136 / 2,600 characters2,464 left
Source
Instagram · Caption
136 / 2,200 characters2,064 left
Also at most 30 hashtags and 20 @ tags. Source
YouTube · Video title
136 / 100 characters36 over
Source
SaaSCity · Product name
137 / 60 characters77 over
Submit to SaaSCity
SaaSCity · Tagline
137 / 100 characters37 over
Submit to SaaSCity
SaaSCity · Description
137 / 5,000 characters4,863 left
Counted without leading and trailing spaces. Submit to SaaSCity
Product Hunt · Tagline
136 / 60 characters76 over
Source
Product Hunt · Description
136 / 260 characters124 left
Product Hunt’s help pages say 260; its launch prep page says 500. 260 is the safe cap. Source
Hacker News · Show HN title
136 / 80 characters56 over
No written rule: 80 is the limit in HN’s released source code and the one its moderator cites. Source
Reddit · Post title
136 / 300 characters164 left
Source
App Store · App name
136 / 30 characters106 over
Source
App Store · Subtitle
136 / 30 characters106 over
Source
App Store · Promotional text
136 / 170 characters34 left
Source
App Store · Keywords
141 / 100 bytes41 over
Apple gives 100 bytes: accented letters and other non-ASCII characters take 2 to 4 each. Source
App Store · Description
136 / 4,000 characters3,864 left
Source
Google Play · App name
136 / 30 characters106 over
Source
Google Play · Short description
136 / 80 characters56 over
Source
Google Play · Full description
136 / 4,000 characters3,864 left
Source
Chrome Web Store · Summary
136 / 132 characters4 over
Source
Google · Meta title
… / 600 px (estimate)Measuring…
Estimate. Google sets no length limit and cuts titles to fit the screen; about 600 px (20px Arial) is the desktop width SEO tools such as Ahrefs and Yoast use. Source
Google · Meta description
… / 920 px (estimate)Measuring…
Estimate. Google sets no length limit and cuts snippets to fit the screen; Ahrefs puts the desktop cut near 920 px (14px Arial), about 160 characters. Source

Limits last verified October 27, 2026.

Your text fits 14 of 26 limits. Outside the limits for: X display name, YouTube video title, SaaSCity product name, SaaSCity tagline, Product Hunt tagline, Hacker News show hn title ….

Quick answer

How does X (Twitter) count characters?

X counts a weighted length with a 280 limit, from its twitter-text rules: most Latin characters count 1; CJK, emoji (even a whole family sequence) and most other scripts count 2; every link counts 23, however long it is. Example: “Hello 🚀 https://example.com” is 6 + 2 + 1 + 23 = 32.

How to use the character counter

Paste your copy
A post, a tagline, an app description or a meta tag. One box checks every field at once.
Filter the limits
Show social networks, launch sites, app stores or search, or all 28.
Read each row
Count against the limit, characters left, and a note on how that platform counts. Red means over.
Check the search preview
For titles and meta descriptions, the preview cuts your text where a desktop result would, by estimated pixel width.

How each platform counts

Most limits count characters. X does not: it normalises the text, then weighs each character with twitter-text’s v3 table. Code points U+0000 to U+10FF and a few punctuation ranges weigh 1, everything else 2, a whole emoji sequence 2, and each link 23. Links typed without https:// count too; this counter recognises common domain endings.

Bluesky counts graphemes, the characters you see, so an emoji family is 1. Threads counts characters but each emoji as its UTF-8 bytes, per Meta’s docs. Apple’s App Store keyword field allows 100 bytes, so accented letters take 2. SaaSCity counts JavaScript string length, the same as its submission API.

Google sets no character limit on titles or meta descriptions; it cuts them to fit the screen. So those two rows measure the rendered width in your browser (20px Arial for titles, 14px for descriptions) against about 600 px and 920 px, the desktop widths Ahrefs and Yoast use. Treat them as estimates.

Formula

X weight = Σ characters (1 if in U+0000–10FF, U+2000–200D, U+2010–201F, U+2032–2037, else 2) + 2 per emoji + 23 per link
Limit: 280

Worked example

Text: “Ledgerly sends invoices from your tracked hours and chases late payments for you. Free for up to three clients, €9 a month after that. 🚀”
Characters: 136 code points.
X weighted length: 134 characters at weight 1 + € at 2 + 🚀 at 2 = 138 of 280.
Product Hunt tagline: 136 of 60, so 76 over: too long for a tagline.
Google Play short description: 136 of 80, 56 over. It fits LinkedIn, Threads and SaaSCity’s description field.

Character limits by platform

Every limit the counter checks, with the page it comes from.

Platform and field	Limit	Counted as	Source
X: Post	280	weighted	X Developer Platform, “Counting characters”
X: Profile bio	160	characters	X Help, “How to customize your profile”
X: Display name	50	characters	X Help, “X username rules”
Threads: Post	500	characters	Meta for Developers, Threads API “Posts”
Bluesky: Post	300	graphemes	Bluesky lexicon app.bsky.feed.post
LinkedIn: Post	3,000	characters	LinkedIn Help, “Share posts”
LinkedIn: Headline	220	characters	LinkedIn Talent Blog, profile headlines (2025)
LinkedIn: About	2,600	characters	LinkedIn Talent Blog, profile summaries (2024)
Instagram: Caption	2,200	characters	Meta for Developers, Instagram “IG User Media”
YouTube: Video title	100	characters	YouTube Help, “Edit video settings”
SaaSCity: Product name	3–60	characters	SaaSCity submission form
SaaSCity: Tagline	10–100	characters	SaaSCity submission form
SaaSCity: Description	50–5,000	characters	SaaSCity submission form
Product Hunt: Tagline	60	characters	Product Hunt Help, “Launch guide”
Product Hunt: Description	260	characters	Product Hunt Help, “Launch guide”
Hacker News: Show HN title	80	characters	Hacker News moderator on the 80-character title limit
Reddit: Post title	300	characters	Reddit API, POST /api/submit
App Store: App name	2–30	characters	App Store Connect Help, “App information”
App Store: Subtitle	30	characters	App Store Connect Help, “App information”
App Store: Promotional text	170	characters	App Store Connect Help, “Platform version information”
App Store: Keywords	100	bytes	App Store Connect Help, “Platform version information”
App Store: Description	4,000	characters	App Store Connect Help, “Platform version information”
Google Play: App name	30	characters	Play Console Help, “Add preview assets to showcase your app”
Google Play: Short description	80	characters	Play Console Help, “Add preview assets to showcase your app”
Google Play: Full description	4,000	characters	Play Console Help, “Add preview assets to showcase your app”
Chrome Web Store: Summary	132	characters	Chrome for Developers, manifest “description”
Google: Meta title	600 px (estimate)	px (estimate)	Google Search Central, “Influencing your title links”
Google: Meta description	920 px (estimate)	px (estimate)	Google Search Central, “Control your snippets”

Last verified October 27, 2026. SaaSCity’s limits come from its submission API. The two pixel rows are estimates: Google publishes no limit.

How long should a meta description be?

Google sets no maximum: “There’s no limit on how long a meta description can be,” its Search Central docs say, but the snippet is cut to fit the device. Third-party measurements put the desktop cut near 920 px, about 155 to 160 characters, and mobile near 680 px. Put the point of the page in the first 120 characters so it survives on a phone.

Meta title length

The same holds for titles: no limit, cut to the screen. SEO tools measure about 600 px at 20px Arial on desktop, roughly 50 to 60 characters; wide letters such as W and M use the space faster than i and l, which is why the counter measures pixels. Lead with the words people search for.

Character limit questions

What is the character limit on X (Twitter)?: 280 weighted characters for a standard post. Links count 23 each, emoji and CJK characters count 2, most Latin characters count 1.
Do links count toward the Twitter character limit?: Yes, as 23 characters each, whatever their length, because X wraps every link in its t.co shortener. A domain typed without https://, such as example.com, counts 23 too.
How many characters is an emoji on X?: Two. A whole emoji sequence, such as a family or a skin-tone variant, counts as one emoji, so 2 in total.
What is the ideal meta description length?: Google has no limit and trims to fit the screen. Aim for about 155 to 160 characters on desktop and keep the key point in the first 120, which is roughly where mobile results cut.
How do I check my meta description length?: Paste it above. The meta description row measures its width in pixels against about 920 px, and the preview shows where a desktop result would cut it.
When does LinkedIn show “see more”?: LinkedIn does not publish it. Third-party measurements put the cut near 210 characters on desktop and 140 on mobile, so the counter shows what falls before about 210, labelled approximate.
How long can a Product Hunt tagline be?: 60 characters. Product Hunt’s help pages give the description 260 characters, while its launch prep page says 500; 260 is the safe cap.
Why are App Store keywords counted in bytes?: Apple’s App Store Connect Help allows “up to 100 bytes”. ASCII letters take one byte each, but accented letters take two and CJK characters three, so a keyword list in another language fits fewer characters.
What are SaaSCity’s tagline and description limits?: A tagline of 10 to 100 characters and a description of 50 to 5,000, the limits SaaSCity’s submission API enforces. Product names run 3 to 60 characters.

Cite this tool

Free to link and quote. Use this reference:

SaaSCity, "Launch Copy Character Counter", October 27, 2026. https://saascity.io/free-tools/character-counter